BREAKING: Liverpool and FSG see £305m boost but drop places in global rankings
Liverpool’s value has risen the second highest across the biggest 50 teams in world sport over the last five years
Liverpool have dropped 10 places in the Forbes valuation list despite having seen a $350m (£305m) rise in value over the past year.
The Reds sit in 22nd on the 2022 list published by the renowned US business magazine having occupied 12th position in 2021 when the team was pegged at a $4.1bn (£3.57bn) valuation.
The current valuation of the club, according to the report, now stands at $4.45bn (£3.88bn), a figure that represents an 835 per cent rise on the $476m (£300m by exchange rates in 2010) that Fenway Sports Group paid to acquire the club from Tom Hicks and George Gillett 12 years ago.
Only three football clubs remain above the Reds in the list still; Manchester United, Barcelona and Real Madrid.
United, despite a decade of struggle on the pitch and fans at odds with the ownership of the Glazer family, still hold a value of $4.6bn to stand at 19th on a list where they were 11th in 2021, while Barcelona ($5bn) and Real Madrid ($5.1bn) sit 15th and 13th, respectively.
The rise in the value of Liverpool can be attributed to the success on the pitch that has been seen in more recent years that yielded huge sums in prize money, which has in turn been leveraged by FSG to help drive forward commercial revenues, with investment into the infrastructure through the redevelopment of the Main Stand that has raised revenue streams.
Enhancing the brand in international markets has also been a key part of their growth, tapping in to the huge fanbase that the Reds have globally.
The list for 2022 has been dominated by teams from the NFL, buoyed from the record-breaking $100bn decade-long media rights deal that has seen team values rise as a result of the long-term financial certainty that came along with it.
Liverpool’s 197 per cent five-year rise in value is the second highest among the top 50 world sports teams in the list, only beaten by the 208 per cent rise seen by Paris Saint-Germain over the same period.
FSG’s other major sporting team, the Boston Red Sox, sit at number 30 on the 2022 list with a value of $3.9bn (£3.4bn). With the other business interests of FSG included, such as the Pittsburgh Penguins, RFK Racing, Fenway Sports Management, Fenway Sports Group Real Estate and investments into the likes of LeBron James’ SpringHill Entertainment company, the total value of the FSG will have comfortably sailed past the £10bn mark.
Leading the way in valuations was the Dallas Cowboys ($8bn), New England Patriots ($6.4bn), Los Angeles Rams ($6.2bn), New York Yankees ($6bn) and New York Giants (£$6bn). Chelsea, acquired for £2.5bn by Todd Boehly and his consortium during the summer, are placed at number 50 on the list with a value of $3.1bn..TAP.TO.CONTINUE.READING
For their methodology, Forbes used enterprise values (equity plus net debt) and included the economics of each team’s stadium as well as media rights fees.